Artisanal coffee shop to open fourth location on Hollywood and Cahuenga Boulevards
See you later, Starbucks. Coffee connoisseurs will soon have a new spot to get their morning brew – artisanal coffee shop Intelligentsia will be opening its fourth greater Los Angeles location in the heart of Hollywood. This is Intelligentsia’s first new L.A. storefront in over seven years and while the opening date has yet to be announced, we can’t wait to order that first latte and unwind.
Originally founded in the mid-1990s in Chicago, Intelligentsia has been transforming the caffeine scene in major cities across the U.S., including Boston, San Francisco, Atlanta, and New York. Locally, storefronts have popped up in Venice and Pasadena, as well as a flagship in Silver Lake that still draws daily lines out the door.
After visiting the flagship location, I must admit that Intelligentsia provides a bold experience for coffee enthusiasts. Inside, the wood-paneled walls create a chic, warm aesthetic. Bright blue tiled floor makes for a perfect Instagram post with your latte. The space itself is small, but the plentiful outdoor seating makes up for it. A smiling barista helped me decode the menu at the front of the line. I kept my order simple: an iced coffee with a splash of milk. It’s just what I need to start my day.
Each brew of coffee at Intelligentsia has a unique taste. The company prides itself on sourcing beans from various regions and elevations, which changes the flavor profile once the beans are roasted. These include citrus, sweet herbs, buttery, and dried fruits (Trust me, you can taste the difference!).
Intelligentsia is a part of what coffee experts call the “third wave of coffee,” a movement to create high-quality, artisanal brews. It recognizes coffee as an accessible luxury rather than a simple commodity. Think of it like the craft beer movement – Intelligentsia sources its beans from direct trade, meaning the company actually gets to know its growers to ensure sustainable practices and the highest quality bean. In fact, Intelligentsia was the first to adopt the direct trade practice in the entire industry. Now that’s a cup of joe you can feel good about.
Stay tuned for more updates on Intelligentsia and the grand opening of the Hollywood Boulevard location.
Last modified: July 30, 2018
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